In response to rising demands for timely economic data on new medical techn
ologies, cost-effectiveness studies are increasingly being conducted alongs
ide clinical trials. Because of the historical differences in perspective a
nd methods between cost-effectiveness studies and clinical trials, the desi
gn phase of these hybrid trials requires special consideration. Cost-effect
iveness studies require more comprehensive evaluations of outcomes than the
endpoints typically measured in clinical trials. Often, these comprehensiv
e outcome measures (such as quality of life) prove useful for interpreting
the other endpoints measured in the trial, as well as for estimating the co
st-effectiveness of the intervention. In this manuscript, we discuss severa
l aspects related to the design of joint clinical/economic trials, includin
g study perspective, hypothesis testing, sample size estimation, and method
s for collecting cost and outcome data. We also discuss issues that may lim
it the external validity of the cost-effectiveness results of these trials.
Many potential threats to external validity can be successfully addressed
if they are identified and accounted for in the design phase of the study.