Public understanding and its effect on recycling performance in Hampshire and Milton Keynes

Improving the recycling rate might be the primary aim of 'recycling targets ', but good diversion from disposal can be achieved in different ways. Publ ic participation is obviously critical to success; however it is not just h ow many people participate, but how well they do so, that is important. Ana lysis of public attitude research gave insight into how effectively recycle rs were participating, and examined levels of public understanding. These w ere correlated with design parameters and publicity and education strategie s to try to identify aspects of successful schemes that led to high quality of participation. (C) 2001 Elsevier Science B.V. All rights reserved.