The adaptive toolbox is an evolutionarily inspired vision of the mechanisms
of cognition, including simple decision nicking heuristics for specific pr
oblem domains. In Simple heuristics we showed how different heuristics in t
he adaptive toolbox could be constructed for different tasks, and how they
could achieve ecological rationality (being accurate and robust) by exploit
ing the structure of information in the environment. Our commentators have
raised a number of important challenges for further extending the study of
ecological rationality. Here we summarize those challenges and discuss how
they, are being met along three theoretical and three empirical fronts: Whe
re do heuristics come from? How are heuristics selected front the adaptive
toolbox? How call environment structure be characterized? How can we study,
which heuristics people use? What is the evidence for fast and frugal heur
istics? And what criteria should be used to evaluate the performance of heu
ristics?