Smectogenic organic compounds are made of rod-like molecules, which often h
ave dipolar groups with lateral components. We argue that since the groups
are generally off-axis, the electrostatic contribution to the intermolecula
r interaction between the neighbours in a smectic layer favours a tilting o
f the molecules. We develop a mean-field theory of the smectic-C (SmC) phas
e based on a single-particle potential of the form u proportional to sin 2
theta cos phi, consistent with the biaxial nature of the phase, where theta
and phi are the polar and azimuthal angles, respectively. The hard-rod int
eractions which favour the smectic-A (SmA) phase with non-zero tilt are als
o included to construct phase diagrams involving isotropic, nematic, SmA an
d SmC phases. The topology of the phase diagrams, the calculated temperatur
e variation of tilt angle in the SmC phase and the specific-heat jump acros
s the SmA-SmC transition compare favourably with experiments.