We argue that the welfare inferences drawn from answers to subjective-quali
tative survey questions are clouded by concerns over the structure of measu
rement errors and how latent psychological factors influence observed respo
ndent characteristics. We propose a panel data model that allows more robus
t tests and we estimate the model on a high-quality survey for Russia. We f
ind significant income effects on an individual's subjective economic welfa
re. Demographic effects are weak at given income per capita. Ill and becomi
ng unemployed lower welfare at given current income, although the unemploym
ent effect is not robust, and returning to work does not restore welfare wi
thout an income gain.