Performance analysis of conjoined supply chains

This research is concerned with the performance behaviour of conjoined supp ly chains, which typically arise in web-based retail. In particular, five p erformance measures belonging to three performance measure classes were use d to study the performance effects of various operational factors on conjoi ned supply chains. The study is accomplished via experimental design and si mulation analysis, and the results suggest the effects of the various facto rs on supply chain performance and identify the nature of the relationships among these factors and overall supply chain performance.