Market research results from groups based in the university sector can
often make a significant contribution to knowledge and perspectives r
elated to complex international industrial sectors. This is particular
ly true when these groups have strong linkage to the industry in quest
ion and the market research forms part of a wider research programme w
hich involves the science and engineering of the product base under in
vestigation. Preliminary results are therefore presented from research
focused on a market analysis of the two-stroke engine industry by mem
bers of a group which is concentrating its effort in this area of the
combustion engine industry. The results are intended to introduce the
work in progress and to highlight several aspects which form the core
of the study including application areas, patent activity and industri
al company identification. (C) 1997 Elsevier Science Ltd.