The behavior of pressure sensitive adhesive (PSA) tapes is sometimes examin
ed via the loop tack test, in which a loop of the tape is brought into cont
act with a flat surface and then pulled away. A numerical analysis of the t
est is presented here. The loop is treated as an elastica, but with a nonli
near moment-curvature relation, so that the material is assumed to be elast
ic and inextensible. Debonding at the edge of the contact region is assumed
to occur when the adhesive reaches a critical elongation. This elongation
is assumed to depend on the maximum contact pressure and, in part of the re
sults, on the length of time of contact. Shapes of the loop and values of t
he corresponding forces are obtained using a shooting method, and the effec
ts of the stiffness and thickness of the adhesive and backing are examined.