A neglected question regarding cognitive control is how control processes m
ight detect situations calling for their involvement. The authors propose h
ere that the demand for control may be evaluated in part by monitoring for
conflicts in information processing. This hypothesis is supported by data c
oncerning the anterior cingulate cortex, a brain area involved in cognitive
control, which also appears to respond to the occurrence of conflict. The
present article reports two computational modeling studies, serving to arti
culate the conflict monitoring hypothesis and examine its implications. The
first study tests the sufficiency of the hypothesis to account for brain a
ctivation data, applying a measure of conflict to existing models of tasks
shown to engage the anterior cingulate. The second study implements a feedb
ack loop connecting conflict monitoring to cognitive control, using this to
simulate a number of important behavioral phenomena.