This paper argues that, if cultural political economy is to be worthwhile,
it needs to be critical of its object. In order to develop its critical und
erstanding of contemporary society, it needs to do at least three things. F
irstly, while the cultural turn has corrected and sometimes inverted econom
ic reductionism's dismissive treatment of culture and the lifeworld, it nee
ds to avoid reducing economic systems to the lifeworld in which they are em
bedded, so that the extent to which systems are responsible for economic an
d cultural effects-good or bad-is not obscured. Secondly, it needs to take
a more critical look at the social and cultural embedding of economic activ
ities, and at the way system mechanisms of capital accumulation and uneven
development have powerful disembedding and disruptive effects. Thirdly, it
needs to reconsider, rather than ignore, classical political economy, which
was always cultural and is still of relevance today, even though it failed
to anticipate new issues of cultural and political significance, such as t
he politics of identity.