This article seeks to examine the complex nature of pretence as portra
yed in a popular UK children's television puppet show. Central to the
various theoretical concerns with make-believe philosophical, psycholo
gical and lucid - has been the phenomenological axis of the 'real-imag
inary'. Because of the serial types of transformations undertaken by c
haracters in the programme and the reliance placed on natural models o
f conversation, the problematic nature of this core boundary is highli
ghted. Despite its overt status as a fictional representation of anima
l behaviour, the very animality of the puppets is rendered opaque as t
heir identities as children are linguistically accomplished. As a cons
equence we argue that the show as a piece of representational art is s
tructured by moral and behavioural dictates typical of conventional ad
ult-child interaction.