The predictive value of a common measure of efficiency and the robustness o
f the data envelopment analysis (DEA) technique is examined when statistica
l noise is present in the data. Inferences are drawn from a hypothetical ex
ample regarding the potential limitations of the efficiency measure and pit
falls in both the single- and multistage applications of DEA. We propose a
simple procedure to investigate the robustness of DEA results. The procedur
e maintains the relative computational simplicity of DEA and is easy to app
ly and interpret. Using this procedure, we examine the robustness of the re
sults reported in two published DEA studies and find that, indeed, pitfalls
occur in practical applications. We conclude with recommendations for rese
archers applying the technique and implications for managers. (C) 2001 Else
vier Science Ltd. All rights reserved.