In small and medium-sized enterprises (SMEs), resources and knowledge bases
are usually strongly restricted. Therefore, it is of particular importance
for these companies to be able to select and utilize only the most critica
l performance indicators. This could point towards a focused approach to pe
rformance measurement such as, for example, advocated in quick response man
ufacturing (QRM). Results from a recently conducted empirical survey of SME
s in northern Denmark are used to illustrate the present focus of performan
ce measurement in these companies.