Standard effective proper-ties of heterogenous materials can no longer be u
sed when strain gradients become large with respect to the scale of heterog
eneity. The effective modelling can be improved in such cases by including
higher-order deformation gradients, For the case of a periodic, linear elas
tic medium effective relations are derived directly from the proper-ties of
the microstructure. The coefficients in these relations can be computed by
solving a set of boundary value problems for the periodic cell. This has b
een done numerically for a fibre-reinforced composite, showing that higher-
order terms become more important as the stiffness contrast between fibre a
nd matrix increases.