This article presents an overview of the definition and measurement of "cra
ving" as it is applied to drug and alcohol abuse research. Examples of crav
ing measures are described and organized in terms of whether they structure
craving as a single factor or as a multifactorial construct. The applicati
on of craving scales in cue-conditioning studies, in medication treatment t
rials, and as outcome measures in other treatment studies is considered. It
is concluded that no single craving scale, or type of scale, has unequivoc
al support, because few studies have administered more than one scale to th
e same population. It is suggested that our understanding of craving will b
e advanced by designing studies that compare and contrast several craving s
cales within the same study. Likewise, craving is only one possible cause o
f relapse. Future studies should compare several alternate relapse mechanis
ms within the same study. (C) 2001 by The Haworth Press, Inc. All rights re
served.