The analysis of technoscientific regulatory controversies is now an establi
shed genre within science studies, with a small but important methodologica
l and meta-literature. That literature has only rarely noted how published
accounts of particular controversies inevitably employ narrational strategi
es, including decisions about emplotment, time-frames, character-motivation
, and the use of tropes, to endow these stories with political and epistemo
logical meaning. In an exercise designed to recover these narrational eleme
nts and promote narrative consciousness, this paper presents two separate a
ccounts of a single important controversy: Canada's recent regulatory exper
ience with the Monsanto Corporation's recombinant bovine somatotropin (rBST
). The discussion points out the different narrational strategies employed
in each account, and analyses how these strategies interact with explicit o
r theory-based interpretive approaches to determine how the accounts contri
bute to 'public moral argument' about regulatory affairs. It concludes with
broader speculations on the advantages that a greater reliance on narrativ
e form has to offer the field of controversy-analysis and science studies i
n general.