It is said that firms in developing countries do not have incentives to inv
est in pollution control because of weak implementation of environmental re
gulations. This argument assumes that the regulator is the only agent that
can create incentives for pollution control, and ignores that capital marke
ts, if properly informed, may provide the appropriate financial and reputat
ional incentives. We show that capital markets in Argentina, Chile, Mexico,
and the Philippines do react to announcements of environmental events, suc
h as those of superior environmental performance or citizens' complaints. A
policy implication is that environmental regulators in developing countrie
s may explicitly harness those market forces by introducing structured prog
rams of information release pertaining to firms' environmental performance:
public disclosure mechanisms in developing countries may he a useful model
to consider given limited government enforcement resources. (C) 2001 Acade
mic Press.