Jury instructions on damage awards are notoriously vague and ambiguous. As
a result, awards are sometimes unexpected and seemingly illogical. In this
article, the authors argue that jury instructions regarding damages are vag
ue because the law of damages itself is purposefully ambiguous-allowing par
ticularized justice across a variety of different circumstances. The author
s review research on comprehension and application of substantive jury inst
ructions related to damages and on procedural variations at trial (e.g., us
e of preinstruction, bifurcation, blindfolding jurors to various issues, sp
ecial verdict forms, caps on damages, and instruction revision) that impact
the substantive instructions that jurors receive from the judge. They comm
ent on attempts at reforming jury instructions regarding damages and conclu
de that jurors' decision making on this difficult and emotional issue could
be made more predictable by careful reforms at the trial level.