To guide interventions to prevent injuries to pickup-truck occupants, we ch
aracterized pickup truck ownership, drivers and use in the 1995 National Pe
rsonal Transportation Survey, which collects travel data from the civilian
noninstitutionalized population of the US. SUDAAN software was used to acco
unt for the complex nature of the sample. Pickup truck ownership was more c
ommon in households with more vehicles, in rural households, in households
living in single family homes and mobile homes, and in middle-income househ
olds. Among US regions, pickup truck ownership was highest among households
in the mountain west. Pickup truck ownership was greater in households wit
h two adults, whether or not children or youths were present, but this was
largely due to the number of vehicles in these households. Driving a pickup
on the sample day was more frequent among men, among drivers with less edu
cation and among full-time workers. A higher proportion of trips to work, w
ork-related trips, longer trips and trips with fewer people were by pickup
truck. Seat belt use was lower among pickup truck drivers than drivers of o
ther vehicles. For only 0.5% of households (those with three or more member
s and a pickup truck as their only vehicle), restrictions on travel in carg
o areas might be burdensome. Restrictions on cargo area travel, strengtheni
ng existing seat belt laws and social marketing strategies might increase t
he safety of pickup truck occupants. (C) 2001 Elsevier Science Ltd. All rig
hts reserved.