Novel applications of solid state nuclear magnetic resonance (NMR) to the s
tudy of small molecules, synthetic polymers, biological systems, and inorga
nic materials continue at an accelerated rate, instrumental to this uninter
rupted expansion has been an improved understanding of the chemical physics
underlying NMR. Such deeper understanding has led to novel forms of contro
lling the various components that make up the spin interactions, which have
in turn redefined the analytical capabilities of solid state NMR measureme
nts. This review presents a perspective on the basic phenomena and manipula
tions that have made this progress possible and describes the new opportuni
ties and challenges that are being opened in the realms of spin-1/2 and qua
drupole nuclei spectroscopies.