The end of marketing as we know it

Authors
Noble, C
Citation
C. Noble, The end of marketing as we know it, J BUS RES, 53(1), 2001, pp. 57-58
Citations number
1
Categorie Soggetti
Economics
Journal title
JOURNAL OF BUSINESS RESEARCH
ISSN journal
01482963 → ACNP
Volume
53
Issue
1
Year of publication
2001
Pages
57 - 58
Database
ISI
SICI code
0148-2963(200107)53:1<57:TEOMAW>2.0.ZU;2-B