Leveraging Japan: Marketing to the new Asia

Authors
Harker, M
Citation
M. Harker, Leveraging Japan: Marketing to the new Asia, INT MARK RE, 18(2), 2001, pp. 212-213
Citations number
2
Categorie Soggetti
Economics
Journal title
INTERNATIONAL MARKETING REVIEW
ISSN journal
02651335 → ACNP
Volume
18
Issue
2
Year of publication
2001
Pages
212 - 213
Database
ISI
SICI code
0265-1335(2001)18:2<212:LJMTTN>2.0.ZU;2-4