Authors
Citation
Donata Vianelli, Standardization of the product positioning strategy for international markets, Economia aziendale, 14(3), 1995, pp. 315-339
Journal title
Economia aziendale
ISSN journal
11200588
→ ACNP
Volume
14
Issue
3
Year of publication
1995
Pages
315 - 339
Database
ESSPER
SICI code
1120-0588(1995)14:3<315:SOTPPS>2.0.ZU;2-6