Modelling Advertising as a Barrier to Entry: A Game Theoretic Approach

Authors
Ecchia, Giulio
Citation
Giulio Ecchia, Modelling Advertising as a Barrier to Entry: A Game Theoretic Approach, Rivista internazionale di scienze economiche e commerciali mmerciali, (9), 1988, pp. 817
Journal title
Rivista internazionale di scienze economiche e commerciali mmerciali
ISSN journal
00356751 → ACNP
Issue
9
Year of publication
1988
Database
ESSPER
SICI code
0035-6751(1988)51:9<817:MAAABT>2.0.ZU;2-9