Vendite e Recency, Frequency e Monetary (RFM)

Authors
Tardia, Teresa
Citation
Teresa Tardia, Vendite e Recency, Frequency e Monetary (RFM), PMI, 10(2), 2004, pp. 35-38
Journal title
PMI
ISSN journal
11287594 → ACNP
Volume
10
Issue
2
Year of publication
2004
Pages
35 - 38
Database
ESSPER
SICI code
1128-7594(2004)10:2<35:VERFEM>2.0.ZU;2-5