Euro-consumer: a new challenge for marketing

Authors
Bauer, Hans H.
Citation
Hans H. Bauer, Euro-consumer: a new challenge for marketing, Sinergie, 12(33), 1994, pp. 73-82
Journal title
Sinergie
ISSN journal
03935108 → ACNP
Volume
12
Issue
33
Year of publication
1994
Pages
73 - 82
Database
ESSPER
SICI code
0393-5108(1994)12:33<73:EANCFM>2.0.ZU;2-Y