Gb. Armstrong et P. Sopory, EFFECTS OF BACKGROUND TELEVISION ON PHONOLOGICAL AND VISUOSPATIAL WORKING-MEMORY, Communication research, 24(5), 1997, pp. 459-480
Research during the 1990s has demonstrated the potential of television
-as-background to interfere with performance on concurrent cognitive p
rocessing tasks. An experiment examined hypothesized structural interf
erence effects of background television on working memory. To assess e
ffects on phonologically based working memory, participants were teste
d on their memory for fists of letters and digits. Background televisi
on caused stronger deleterious effects on the primacy component of ver
bal working memory. Participants were tested for effects on visuo-spat
ial working memory using the Brooks spatial sentence memory task. Wher
e participants were left to choose their own strategy for performing t
he Brooks task, no significant influence of background television emer
ged. When participants were instructed in the specific memory techniqu
e to use in the Brooks visuo-spatial working memory task background te
levision had a significant negative effect on performance. However str
onger effects appeared when using a verbally based memory technique th
an a spatially based technique.