CAVEAT-EMPTOR - ETHICAL CHAUVINISM IN THE GLOBAL ECONOMY

The tendency of American business schools to teach a ''universal'' set of ethical standards and managerial perspectives can have a serious i mpact on the business practices of new graduates as well as on the suc cess of companies desiring to do business globally. We need to become more sensitive to other cultural/ethical approaches and to sensitize o ur business students to them early in their academic process in order to encourage the use of common-norming to attain mutual economic benef it. We can understand this process through the application of anthropo logical principles to ethical constructs.