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Results: 5

Authors: Odekerken-Schroder, G De Wulf, K Kasper, H Kleijnen, M Hoekstra, J Commandeur, H
Citation: G. Odekerken-schroder et al., The impact of quality on store loyalty: A contingency approach, TOT QUAL M, 12(3), 2001, pp. 307-322

Authors: De Wulf, K Odekerken-Schroder, G Iacobucci, D
Citation: K. De Wulf et al., Investments in consumer relationships: A cross-country and cross-industry exploration, J MARKET, 65(4), 2001, pp. 33-50

Authors: De Wulf, K Odekerken-Schroder, G
Citation: K. De Wulf et G. Odekerken-schroder, A critical review of theories underlying relationship marketing in the context of explaining consumer relationships, J T S BEHAV, 31(1), 2001, pp. 73

Authors: De Wulf, K Hoekstra, JC Commandeur, HR
Citation: K. De Wulf et al., The opening and reading behavior of business-to-business direct mail, IND MKT MAN, 29(2), 2000, pp. 133-145

Authors: Van Kenhove, P De Wulf, K Van Waterschoot, W
Citation: P. Van Kenhove et al., The impact of task definition on store-attribute saliences and store choice, J RETAILING, 75(1), 1999, pp. 125-137
Risultati: 1-5 |