AAAAAA

   
Results: 1-22 |
Results: 22

Authors: Fader, Peter S. Hardie, Bruce G. S. Huang, Chun-Yao
Citation: S. Fader, Peter et al., A Dynamic Changepoint Model for New Product Sales Forecasting, Marketing science , 23(1), 2004, pp. 50-65

Authors: Abhishek, Vibhanshu Hosanagar, Kartik Fader, Peter S.
Citation: Abhishek, Vibhanshu et al., Aggregation Bias in Sponsored Search Data: The Curse and the Cure, Marketing science , 34(1), 2015, pp. 59-77

Authors: Fader, Peter S. Hardie, Bruce G. S.
Citation: S. Fader, Peter et S. Hardie, Bruce G., Customer-Base Valuation in a Contractual Setting: The Perils of Ignoring Heterogeneity, Marketing science , 29(1), 2010, pp. 85-93

Authors: Fader, Peter S. Bronnenberg, Bart J. Iye, Ganesh Neslin, Scott A. Netzer, Oded Srinivasan, Kannan
Citation: S. Fader, Peter et al., Editorial: Report of the "Marketing Science" Editorial Review Committee, Marketing science , 33(2), 2014, pp. 159-162

Authors: Schwartz, Eric M. Bradlow, Eric T. Fader, Peter S.
Citation: M. Schwartz, Eric et al., Model Selection Using Database Characteristics: Developing a Classification Tree for Longitudinal Incidence Data, Marketing science , 33(2), 2014, pp. 188-205

Authors: Bradlow, Eric T. Hardie, Bruce G. S. Fader, Peter S.
Citation: T. Bradlow, Eric et al., Bayesian inference for the negative binomial distribution via polynomial expansions, Journal of computational and graphical statistics , 11(1), 2002, pp. 189-201

Authors: Gopalakrishnan, Arun Bradlow, Eric T. Fader, Peter S.
Citation: Gopalakrishnan, Arun et al., A Cross-Cohort Changepoint Model for Customer-Base Analysis, Marketing science , 36(2), 2017, pp. 195-213

Authors: Park, Young-Hoon Fader, Peter S.
Citation: Park, Young-hoon et S. Fader, Peter, Modeling Browsing Behavior at Multiple Websites, Marketing science , 23(3), 2004, pp. 275-279

Authors: Fader, Peter S. Hardie, Bruce G. S. Lee, Ka Lok
Citation: S. Fader, Peter et al., "Counting Your Customers" the Easy Way: An Alternative to the Pareto/NBD Model, Marketing science , 24(2), 2005, pp. 275-284

Authors: Fader, Peter S. Hardie, Bruce G. S. McCarthy, Daniel Vaidyanathan, Ramnath
Citation: S. Fader, Peter et al., Exploring the Equivalence of Two Common Mixture Models for Duration Data, American statistician , 73(3), 2019, pp. 288-295

Authors: Hui, Sam K. Fader, Peter S. Bradlow, Eric T.
Citation: K. Hui, Sam et al., Path Data in Marketing: An Integrative Framework and Prospectus for Model Building, Marketing science , 28(2), 2009, pp. 320-335

Authors: Moe, Wendy W. Fader, Peter S.
Citation: W. Moe, Wendy et S. Fader, Peter, Fast-Track Article: Using Advance Purchase Orders to Forecast New Product Sales, Marketing science , 21(3), 2002, pp. 347-364

Authors: Fader, Peter S. Winer, Russell S.
Citation: S. Fader, Peter et S. Winer, Russell, Introduction to the Special Issue on the Emergence and Impact of User-Generated Content, Marketing science , 31(3), 2012, pp. 369-371

Authors: Fader, Peter S. Lattin, James M. Little, John D. C.
Citation: S. Fader, Peter et al., Estimating Nonlinear Parameters in the Multinomial Logit Model, Marketing science , 11(4), 1992, pp. 372-385

Authors: Schwartz, Eric M. Bradlow, Eric T. Fader, Peter S.
Citation: M. Schwartz, Eric et al., Customer Acquisition via Display Advertising Using Multi-Armed Bandit Experiments, Marketing science , 36(4), 2017, pp. 500-522

Authors: Hui, Sam K. Fader, Peter S. Bradlow, Eric T.
Citation: K. Hui, Sam et al., The Traveling Salesman Goes Shopping: The Systematic Deviations of Grocery Paths from TSP Optimality, Marketing science , 28(3), 2009, pp. 566-572

Authors: Fader, Peter S. Winer, Russell S.
Citation: S. Fader, Peter et S. Winer, Russell, Call for Papers: Special Issue of "Marketing Science" on User-Generated Content (UGC), Marketing science , 28(4), 2008, pp. 807-807

Authors: Schweidel, David A. Fader, Peter S. Bradlow, Eric T.
Citation: A. Schweidel, David et al., A Bivariate Timing Model of Customer Acquisition and Retention, Marketing science , 27(5), 2008, pp. 829-843

Authors: Winer, Russell S. Fader, Peter S.
Citation: S. Winer, Russell et S. Fader, Peter, Objective vs. Online Ratings: Are Low Correlations Unexpected and Does It Matter? A Commentary on de Langhe, Fernbach, and Lichtenstein, Journal of consumer research JCR;Consumer research , 42(6), 2016, pp. 846-849

Authors: Jerath, Kinshuk Fader, Peter S. Hardie, Bruce G. S.
Citation: Jerath, Kinshuk et al., New Perspectives on Customer "Death" Using a Generalization of the Pareto/NBD Model, Marketing science , 30(5), 2011, pp. 866-880

Authors: Fader, Peter S. Winer, Russell S.
Citation: S. Fader, Peter et S. Winer, Russell, Call for Papers: Special Issue of "Marketing Science" on User-Generated Content (UGC), Marketing science , 28(5), 2009, pp. 1007-1007

Authors: Fader, Peter S. Hardie, Bruce G. S. Shang, Jen
Citation: S. Fader, Peter et al., Customer-Base Analysis in a Discrete-Time Noncontractual Setting, Marketing science , 29(6), 2010, pp. 1086-1108
Risultati: 1-22 |