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Results: 1-18 |
Results: 18
THE MODERATING EFFECT OF PRIOR EXPERIENCE IN CONSUMERS USE OF USER-IMAGE BASED VERSUS UTILITARIAN CUES IN BRAND ATTITUDE
Authors: MANGLEBURG TF SIRGY MJ GREWAL D AXSOM D HATZIOS M CLAIBORNE CB BOGLE T
Citation: Tf. Mangleburg et al., THE MODERATING EFFECT OF PRIOR EXPERIENCE IN CONSUMERS USE OF USER-IMAGE BASED VERSUS UTILITARIAN CUES IN BRAND ATTITUDE, Journal of business and psychology, 13(1), 1998, pp. 101-113
CONSUMER AFFECTIVE REACTIONS TO PRODUCT PROBLEMS WHEN THE TIMING OF WARRANTY EXPIRATION VARIES
Authors: LASSAR WM FOLKES VS GREWAL D COSTLEY C
Citation: Wm. Lassar et al., CONSUMER AFFECTIVE REACTIONS TO PRODUCT PROBLEMS WHEN THE TIMING OF WARRANTY EXPIRATION VARIES, Journal of business research, 42(3), 1998, pp. 265-270
ROLE OF PRIOR AFFECT AND SENSORY CUES ON CONSUMERS AFFECTIVE AND COGNITIVE RESPONSES AND OVERALL PERCEPTIONS OF QUALITY
Authors: COMPEAU LD GREWAL D MONROE KB
Citation: Ld. Compeau et al., ROLE OF PRIOR AFFECT AND SENSORY CUES ON CONSUMERS AFFECTIVE AND COGNITIVE RESPONSES AND OVERALL PERCEPTIONS OF QUALITY, Journal of business research, 42(3), 1998, pp. 295-308
THE EFFECT OF STORE NAME, BRAND-NAME AND PRICE DISCOUNTS ON CONSUMERSEVALUATIONS AND PURCHASE INTENTIONS
Authors: GREWAL D KRISHNAN R BAKER J BORIN N
Citation: D. Grewal et al., THE EFFECT OF STORE NAME, BRAND-NAME AND PRICE DISCOUNTS ON CONSUMERSEVALUATIONS AND PURCHASE INTENTIONS, J RETAILING, 74(3), 1998, pp. 331-352
THE ROLES OF PRICE, PERFORMANCE, AND EXPECTATIONS IN DETERMINING SATISFACTION IN-SERVICE EXCHANGES
Authors: VOSS GB PARASURAMAN A GREWAL D
Citation: Gb. Voss et al., THE ROLES OF PRICE, PERFORMANCE, AND EXPECTATIONS IN DETERMINING SATISFACTION IN-SERVICE EXCHANGES, Journal of marketing, 62(4), 1998, pp. 46-61
THE EFFECTS OF PRICE-COMPARISON ADVERTISING ON BUYERS PERCEPTIONS OF ACQUISITION VALUE, TRANSACTION VALUE, AND BEHAVIORAL INTENTIONS
Authors: GREWAL D MONROE KB KRISHNAN R
Citation: D. Grewal et al., THE EFFECTS OF PRICE-COMPARISON ADVERTISING ON BUYERS PERCEPTIONS OF ACQUISITION VALUE, TRANSACTION VALUE, AND BEHAVIORAL INTENTIONS, Journal of marketing, 62(2), 1998, pp. 46-59
A MODEL OF THE INFLUENCE OF MARKETING OBJECTIVES ON PRICING STRATEGIES IN INTERNATIONAL COUNTERTRADE
Authors: PAUN DA COMPEAU LD GREWAL D
Citation: Da. Paun et al., A MODEL OF THE INFLUENCE OF MARKETING OBJECTIVES ON PRICING STRATEGIES IN INTERNATIONAL COUNTERTRADE, Journal of public policy & marketing, 16(1), 1997, pp. 69-82
ADS PROMOTING OTC MEDICATIONS - THE EFFECT OF AD FORMAT AND CREDIBILITY ON BELIEFS, ATTITUDES, AND PURCHASE INTENTIONS
Authors: KAVANOOR S GREWAL D BLODGETT J
Citation: S. Kavanoor et al., ADS PROMOTING OTC MEDICATIONS - THE EFFECT OF AD FORMAT AND CREDIBILITY ON BELIEFS, ATTITUDES, AND PURCHASE INTENTIONS, Journal of business research, 40(3), 1997, pp. 219-227
ASSESSING THE PREDICTIVE-VALIDITY OF 2 METHODS OF MEASURING SELF-IMAGE CONGRUENCE
Authors: SIRGY MJ GREWAL D MANGLEBURG TF PARK J CHON KS CLAIBORNE CB JOHAR JS BERKMAN H
Citation: Mj. Sirgy et al., ASSESSING THE PREDICTIVE-VALIDITY OF 2 METHODS OF MEASURING SELF-IMAGE CONGRUENCE, Journal of the Academy of Marketing Science, 25(3), 1997, pp. 229-241
URODYNAMIC CORRELATES OF RESOLUTION OF REFLUX IN MENINGOMYELOCELE PATIENTS
Authors: AGARWAL SK MCLORIE GA GREWAL D JOYNER BD BAGLI DJ KHOURY AE
Citation: Sk. Agarwal et al., URODYNAMIC CORRELATES OF RESOLUTION OF REFLUX IN MENINGOMYELOCELE PATIENTS, The Journal of urology, 158(2), 1997, pp. 580-582
COMPARATIVE VERSUS NONCOMPARATIVE ADVERTISING - A METAANALYSIS
Authors: GREWAL D KAVANOOR S FERN EF COSTLEY C BARNES J
Citation: D. Grewal et al., COMPARATIVE VERSUS NONCOMPARATIVE ADVERTISING - A METAANALYSIS, Journal of marketing, 61(4), 1997, pp. 1-15
SOCIALIZATION, GENDER, AND ADOLESCENTS SELF-REPORTS OF THEIR GENERALIZED USE OF PRODUCT LABELS
Authors: MANGLEBURG TF GREWAL D BRISTOL T
Citation: Tf. Mangleburg et al., SOCIALIZATION, GENDER, AND ADOLESCENTS SELF-REPORTS OF THEIR GENERALIZED USE OF PRODUCT LABELS, The Journal of consumer affairs, 31(2), 1997, pp. 255-279
WINNING CHARISMA AND LOSING THE PRESIDENTIAL-ELECTION
Authors: PILLAI R STITESDOE S GREWAL D MEINDL JR
Citation: R. Pillai et al., WINNING CHARISMA AND LOSING THE PRESIDENTIAL-ELECTION, Journal of applied social psychology, 27(19), 1997, pp. 1716-1726
COMMUNICATING PRICE INFORMATION THROUGH SEMANTIC CUES - THE MODERATING EFFECTS OF SITUATION AND DISCOUNT SIZE
Authors: GREWAL D MARMORSTEIN H SHARMA A
Citation: D. Grewal et al., COMMUNICATING PRICE INFORMATION THROUGH SEMANTIC CUES - THE MODERATING EFFECTS OF SITUATION AND DISCOUNT SIZE, Journal of consumer research, 23(2), 1996, pp. 148-155
PRODUCT QUALITY EXPECTATIONS - TOWARDS AN UNDERSTANDING OF THEIR ANTECEDENTS AND CONSEQUENCES
Authors: GREWAL D
Citation: D. Grewal, PRODUCT QUALITY EXPECTATIONS - TOWARDS AN UNDERSTANDING OF THEIR ANTECEDENTS AND CONSEQUENCES, Journal of business and psychology, 9(3), 1995, pp. 225-240
AUTOREGULATION OF CEREBRAL BLOOD-FLOW - INFLUENCE OF LOCAL BRAIN-DEVELOPMENT AND POSTNATAL AGE
Authors: TUOR UI GREWAL D
Citation: Ui. Tuor et D. Grewal, AUTOREGULATION OF CEREBRAL BLOOD-FLOW - INFLUENCE OF LOCAL BRAIN-DEVELOPMENT AND POSTNATAL AGE, American journal of physiology. Heart and circulatory physiology, 36(6), 1994, pp. 80002220-80002228
THE MODERATING EFFECTS OF MESSAGE FRAMING AND SOURCE CREDIBILITY ON THE PRICE-PERCEIVED RISK RELATIONSHIP
Authors: GREWAL D GOTLIEB J MARMORSTEIN H
Citation: D. Grewal et al., THE MODERATING EFFECTS OF MESSAGE FRAMING AND SOURCE CREDIBILITY ON THE PRICE-PERCEIVED RISK RELATIONSHIP, Journal of consumer research, 21(1), 1994, pp. 145-153
CONSUMER SATISFACTION AND PERCEIVED QUALITY - COMPLEMENTARY OR DIVERGENT CONSTRUCTS
Authors: GOTLIEB JB GREWAL D BROWN SW
Citation: Jb. Gotlieb et al., CONSUMER SATISFACTION AND PERCEIVED QUALITY - COMPLEMENTARY OR DIVERGENT CONSTRUCTS, Journal of applied psychology, 79(6), 1994, pp. 875-885
Risultati: 1-18 |