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Results:
1-10
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Results: 10
Authors:
Holbrook, MB
Citation: Mb. Holbrook, I shop, therefore I am: Compulsive buying and the search for self, PSYCHOL MAR, 18(9), 2001, pp. 985-997
Authors:
Holbrook, MB
Citation: Mb. Holbrook, Market clustering goes graphic: The Weiss trilogy and a proposed extension, PSYCHOL MAR, 18(1), 2001, pp. 67-85
Authors:
Holbrook, MB
Citation: Mb. Holbrook, Remembrance: John A. Howard (1915-1999), J CONSUM R, 28(2), 2001, pp. 337-338
Authors:
Johar, GV
Holbrook, MB
Stern, BB
Citation: Gv. Johar et al., The role of myth in creative advertising design: Theory, process and outcome, J ADVERT, 30(2), 2001, pp. 1-25
Authors:
Chaudhuri, A
Holbrook, MB
Citation: A. Chaudhuri et Mb. Holbrook, The chain of effects from brand trust and brand affect to brand performance: The role of brand loyalty, J MARKET, 65(2), 2001, pp. 81-93
Authors:
Holbrook, MB
Gardner, MP
Citation: Mb. Holbrook et Mp. Gardner, Illustrating a dynamic model of the mood-updating process in consumer behavior, PSYCHOL MAR, 17(3), 2000, pp. 165-194
Authors:
Holbrook, MB
Citation: Mb. Holbrook, The influence of anxiety: Ephebes, epees, posterity, and preposterity in the world of Stephen Brown, J MARKET, 64(1), 2000, pp. 84-86
Authors:
Holbrook, MB
Stern, B
Citation: Mb. Holbrook et B. Stern, The use of space-travel and rocket-ship imagery to market commercial music: How some Jazz albums from the 1950s, 1960s, and 1970s burned brightly butfizzled fast, EXTRAPOLAT, 41(1), 2000, pp. 51-62
Authors:
Shultz, CJ
Holbrook, MB
Citation: Cj. Shultz et Mb. Holbrook, Marketing and the tragedy of the commons: A synthesis, commentary, and analysis for action, J PUBL POL, 18(2), 1999, pp. 218-229
Authors:
Holbrook, MB
Citation: Mb. Holbrook, Popular appeal versus expert judgments of motion pictures, J CONSUM R, 26(2), 1999, pp. 144-155
Risultati:
1-10
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