Citation: Rao, Ram et al., Commentaries and Rejoinder to "Marketing of Vice Goods: A Strategic Analysis of the Package Size Decision" by Sanjay Jain: Package size and Competition, Marketing science , 31(1), 2011, pp. 52-58
Authors:
Kannan, P. K.
Kline Pope, Barbara
Jain, Sanjay
Citation: K. Kannan, P. et al., Practice Prize Winner: Pricing Digital Content Product Lines: A Model and Application for the National Academies Press, Marketing science , 28(4), 2008, pp. 620-636
Authors:
Kannan, P. K.
Pope, Barbara Kline
Jain, Sanjay
Citation: K. Kannan, P. et al., Practice Prize Winner: Pricing Digital Content Product Lines: A Model and Application for the National Academies Press, Marketing science , 28(4), 2009, pp. 620-636