Authors: KAMINS MA JOHNSTON WJ GRAHAM JL

Citation: Ma. Kamins et al., A MULTIMETHOD EXAMINATION OF BUYER-SELLER INTERACTIONS AMONG JAPANESEAND AMERICAN BUSINESSPEOPLE, Journal of international marketing (East Lansing, Mich.), 6(1), 1998, pp. 8-32

Authors: ALPERT FH KAMINS MA

Citation: Fh. Alpert et Ma. Kamins, AN EMPIRICAL-INVESTIGATION OF CONSUMER MEMORY, ATTITUDE, AND PERCEPTIONS TOWARD PIONEER AND FOLLOWER BRANDS, Journal of marketing, 59(4), 1995, pp. 34-45

Authors: KAMINS MA GUPTA K

Citation: Ma. Kamins et K. Gupta, CONGRUENCE BETWEEN SPOKESPERSON AND PRODUCT TYPE - A MATCHUP HYPOTHESIS PERSPECTIVE, Psychology & marketing, 11(6), 1994, pp. 569-586

Authors: KAMINS MA FROST NA

Citation: Ma. Kamins et Na. Frost, A BRAND NEW LANGUAGE - FRIEDMAN,M, Journal of marketing, 58(2), 1994, pp. 129-130

Authors: GRAHAM JL KAMINS MA OETOMO DS

Citation: Jl. Graham et al., CONTENT-ANALYSIS OF GERMAN AND JAPANESE ADVERTISING IN PRINT MEDIA FROM INDONESIA, SPAIN, AND THE UNITED-STATES, Journal of advertising, 22(2), 1993, pp. 5-15