Authors:
Kemperman, ADAM
Borgers, AWJ
Oppewal, H
Timmermans, HJP
Citation: Adam. Kemperman et al., Consumer choice of theme parks: A conjoint choice model of seasonality effects and variety seeking behavior, LEISURE SCI, 22(1), 2000, pp. 1-18
Citation: H. Oppewal et al., Modifying conjoint methods to model managers' reactions to business environmental trends: An application to modeling retailer reactions to sales trends, J BUS RES, 50(3), 2000, pp. 245-257
Citation: E. Molin et al., Group-based versus individual-based conjoint preference models of residential preferences: a comparative test, ENVIR PL-A, 31(11), 1999, pp. 1935-1947
Authors:
Borgers, A
Oppewal, H
Ponje, M
Timmermans, H
Citation: A. Borgers et al., Assessing the impact of school marketing: conjoint choice experiments incorporating availability and substitution effects, ENVIR PL-A, 31(11), 1999, pp. 1949-1964
Citation: K. Koelemeijer et H. Oppewal, Assessing the effects of assortment and ambience: A choice experimental approach, J RETAILING, 75(3), 1999, pp. 319-345
Citation: M. Vriens et al., Ratings based versus choice-based latent class conjoint models - An empirical comparison, J MARKET R, 40(3), 1998, pp. 237-248