Authors: Otnes, C McGrath, MA

Citation: C. Otnes et Ma. Mcgrath, Perceptions and realities of male shopping behavior, J RETAILING, 77(1), 2001, pp. 111-137

Authors: Arnould, EJ Price, LL Otnes, C

Citation: Ej. Arnould et al., Making consumption magic - A study of white-water river rafting, J CONT ETHN, 28(1), 1999, pp. 33-68