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Results:
1-8
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Results: 8
Authors:
LEONIDOU LC
KATSIKEAS CS
PIERCY NF
Citation: Lc. Leonidou et al., IDENTIFYING MANAGERIAL INFLUENCES ON EXPORTING - PAST RESEARCH AND FUTURE-DIRECTIONS, Journal of international marketing (East Lansing, Mich.), 6(2), 1998, pp. 74-102
Authors:
HARRIS LC
PIERCY NF
Citation: Lc. Harris et Nf. Piercy, BARRIERS TO MARKETING DEVELOPMENT IN THE BARRISTERS PROFESSION, Service industries journal, 18(4), 1998, pp. 19-37
Authors:
MORGAN NA
PIERCY NF
Citation: Na. Morgan et Nf. Piercy, INTERACTIONS BETWEEN MARKETING AND QUALITY AT THE SBU LEVEL - INFLUENCES AND OUTCOMES, Journal of the Academy of Marketing Science, 26(3), 1998, pp. 190-208
Authors:
PIERCY NF
Citation: Nf. Piercy, MARKETING IMPLEMENTATION - THE IMPLICATIONS OF MARKETING PARADIGM WEAKNESS FOR THE STRATEGY EXECUTION PROCESS, Journal of the Academy of Marketing Science, 26(3), 1998, pp. 222-236
Authors:
PIERCY NF
KATSIKEAS CS
CRAVENS DW
Citation: Nf. Piercy et al., EXAMINING THE ROLE OF BUYER-SELLER RELATIONSHIPS IN EXPORT PERFORMANCE, Journal of world business, 32(1), 1997, pp. 73-86
Authors:
CRAVENS DW
GREENLEY G
PIERCY NF
SLATER S
Citation: Dw. Cravens et al., INTEGRATING CONTEMPORARY STRATEGIC MANAGEMENT PERSPECTIVES, Long range planning, 30(4), 1997, pp. 493-506
Authors:
CRAVENS DW
PIERCY NF
Citation: Dw. Cravens et Nf. Piercy, RELATIONSHIP MARKETING AND COLLABORATIVE NETWORKS IN-SERVICE ORGANIZATIONS, International journal of service industry management, 5(5), 1994, pp. 39-53
Authors:
PIERCY NF
MORGAN NA
Citation: Nf. Piercy et Na. Morgan, THE MARKETING PLANNING PROCESS - BEHAVIORAL-PROBLEMS COMPARED TO ANALYTICAL TECHNIQUES IN EXPLAINING MARKETING PLAN CREDIBILITY, Journal of business research, 29(3), 1994, pp. 167-178
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