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Results: 1-7 |
Results: 7
PARAMETER VARIATION AND NEW PRODUCT DIFFUSION
Authors: PUTSIS WP
Citation: Wp. Putsis, PARAMETER VARIATION AND NEW PRODUCT DIFFUSION, Journal of forecasting, 17(3-4), 1998, pp. 231-257
AN EMPIRICAL-STUDY OF THE EFFECT OF BRAND PROLIFERATION ON PRIVATE LABEL - NATIONAL BRAND PRICING BEHAVIOR
Authors: PUTSIS WP
Citation: Wp. Putsis, AN EMPIRICAL-STUDY OF THE EFFECT OF BRAND PROLIFERATION ON PRIVATE LABEL - NATIONAL BRAND PRICING BEHAVIOR, Review of industrial organization, 12(3), 1997, pp. 355-371
MIXING BEHAVIOR IN CROSS-COUNTRY DIFFUSION
Authors: PUTSIS WP BALASUBRAMANIAN S KAPLAN EH SEN SK
Citation: Wp. Putsis et al., MIXING BEHAVIOR IN CROSS-COUNTRY DIFFUSION, Marketing science, 16(4), 1997, pp. 354-369
TEMPORAL AGGREGATION IN-DIFFUSION MODELS OF FIRST-TIME PURCHASE - DOES CHOICE OF FREQUENCY MATTER
Authors: PUTSIS WP
Citation: Wp. Putsis, TEMPORAL AGGREGATION IN-DIFFUSION MODELS OF FIRST-TIME PURCHASE - DOES CHOICE OF FREQUENCY MATTER, Technological forecasting & social change, 51(3), 1996, pp. 265-279
HANDBOOKS IN OPERATIONS-RESEARCH AND MANAGEMENT SCIENCE - MARKETING, VOL 5 - ELIASHBERG,J, LILIGN,GL
Authors: PUTSIS WP
Citation: Wp. Putsis, HANDBOOKS IN OPERATIONS-RESEARCH AND MANAGEMENT SCIENCE - MARKETING, VOL 5 - ELIASHBERG,J, LILIGN,GL, Journal of marketing research, 31(4), 1994, pp. 574-575
BUYING OR JUST BROWSING - THE DURATION OF PURCHASE DELIBERATION
Authors: PUTSIS WP SRINIVASAN N
Citation: Wp. Putsis et N. Srinivasan, BUYING OR JUST BROWSING - THE DURATION OF PURCHASE DELIBERATION, Journal of marketing research, 31(3), 1994, pp. 393-402
WHY PUT OFF UNTIL TOMORROW WHAT YOU CAN DO TODAY - INCENTIVES AND THETIMING OF NEW PRODUCT INTRODUCTION
Authors: PUTSIS WP
Citation: Wp. Putsis, WHY PUT OFF UNTIL TOMORROW WHAT YOU CAN DO TODAY - INCENTIVES AND THETIMING OF NEW PRODUCT INTRODUCTION, The Journal of product innovation management, 10(3), 1993, pp. 195-203
Risultati: 1-7 |