Authors: PETTY RD HILL RP GUNDLACH GT SCAMMON DL

Citation: Rd. Petty et al., UNTITLED, Journal of public policy & marketing, 15(2), 1996, pp. 3-3

Authors: SCAMMON DL

Citation: Dl. Scammon, UNTITLED, Journal of public policy & marketing, 15(1), 1996, pp. 2-2

Authors: FULLER DA SCAMMON DL

Citation: Da. Fuller et Dl. Scammon, NEWLY EVOLVING ORGANIZATIONAL STRUCTURES IN THE HEALTH-CARE INDUSTRY - PRINCIPLES OF ANTITRUST ENFORCEMENT AND IMPLICATIONS FOR MARKETING, Journal of public policy & marketing, 15(1), 1996, pp. 128-135

Authors: SMITH JA SCAMMON DL BECK SL

Citation: Ja. Smith et al., USING PATIENT FOCUS GROUPS FOR NEW PATIENT SERVICES, The Joint Commission journal on quality improvement, 21(1), 1995, pp. 22-31

Authors: SCAMMON DL MAYER RN

Citation: Dl. Scammon et Rn. Mayer, AGENCY REVIEW OF ENVIRONMENTAL MARKETING CLAIMS - CASE-BY-CASE DECOMPOSITION OF THE ISSUES, Journal of advertising, 24(2), 1995, pp. 33-43

Authors: GRAYLEE JW SCAMMON DL MAYER RN

Citation: Jw. Graylee et al., REVIEW OF LEGAL STANDARDS FOR ENVIRONMENTAL MARKETING CLAIMS, Journal of public policy & marketing, 13(1), 1994, pp. 155-159