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Results: 1-6 |
Results: 6

Authors: Zinkhan, GM Verbrugge, JA
Citation: Gm. Zinkhan et Ja. Verbrugge, Special issue on the marketing/finance interface - Introduction, J BUS RES, 50(2), 2000, pp. 139-142

Authors: Zinkhan, GM Verbrugge, JA
Citation: Gm. Zinkhan et Ja. Verbrugge, The marketing/finance interface: Two divergent and complementary views of the firm, J BUS RES, 50(2), 2000, pp. 143-148

Authors: Watson, RT Zinkhan, GM Pitt, LF
Citation: Rt. Watson et al., Integrated Internet marketing, COMM ACM, 43(6), 2000, pp. 97-102

Authors: Zinkhan, GM Leigh, TW
Citation: Gm. Zinkhan et Tw. Leigh, Assessing the quality ranking of the Journal of Advertising, 1986-1997, J ADVERT, 28(2), 1999, pp. 51-70

Authors: Zinkhan, GM Fontenelle, SDM Balazs, AL
Citation: Gm. Zinkhan et al., The structure of Sao Paulo street markets: Evolving patterns of retail institutions, J CONSUM AF, 33(1), 1999, pp. 3-26

Authors: Zinkhan, GM Balazs, AL
Citation: Gm. Zinkhan et Al. Balazs, The institution of advertising: Predictors of cross-national differences in consumer confidence, JOURN MASS, 75(3), 1998, pp. 535-547
Risultati: 1-6 |