CANADA REACTION TO MISLEADING ADVERTISEMENTS FOR PRESCHOOL SCREENING-TESTS

Advertisements for pre-school screening tests often contain statements that are not supported by research findings. Because exaggerated adve rtising for this particular class of instrument could lead to test mis use and result in harm to many children, the Board of Directors of the Canadian Psychological Association authorized the development of a se t of guidelines to assist authors and publishers in the preparation of advertising copy. Although these guidelines were distributed to schoo l psychologists and publishing firms within Canada, the purpose of thi s report is to bring the guidelines to the attention of the broader co mmunity of school psychologists and publishing firms outside Canada in an effort to correct this problem.