BRITISH EXPATRIATE SERVICE PROVISION IN SPAIN COSTA-DEL-SOL

Spain's Costa del Sol houses a fusion of north European immigrants and local Spanish residents who have helped create business services whic h cater exclusively for the modem package holiday-maker This article f ocuses on levels of development amongst British expatriate service pro viders (ESPs) in Torremolinos, La Carihuela, Benalmadena Costa and Fue ngirola. Investigation shows different features affecting business pro vision to a point where owners now perceive themselves to be performin g satisfactorily. It is argued that these resorts are in transition an d with continued improvements in offering customers a better product t hen an overall survival of expatriate service provision is likely.