STATISTICAL-INFERENCE IN ADVERTISING RESEARCH

Authors
ZINKHAN GM
Citation
Gm. Zinkhan, STATISTICAL-INFERENCE IN ADVERTISING RESEARCH, Journal of advertising, 22(3), 1993, pp. 1-2
Citations number
4
Categorie Soggetti
Business
Journal title
Journal of advertising → ACNP
ISSN journal
00913367
Volume
22
Issue
3
Year of publication
1993
Pages
1 - 2
Database
ISI
SICI code
0091-3367(1993)22:3<1:SIAR>2.0.ZU;2-7