GOOD INFORMATION - GENERALS CANT DO WITHOUT IT - WHY DO CEOS THINK THEY CAN

Authors
COWAN D
Citation
D. Cowan, GOOD INFORMATION - GENERALS CANT DO WITHOUT IT - WHY DO CEOS THINK THEY CAN, Journal of the Market Research Society, 36(2), 1994, pp. 105-114
Citations number
10
Categorie Soggetti
Business
Journal title
Journal of the Market Research Society → ACNP
ISSN journal
00253618
Volume
36
Issue
2
Year of publication
1994
Pages
105 - 114
Database
ISI
SICI code
0025-3618(1994)36:2<105:GI-GCD>2.0.ZU;2-4