H. Tuorila et al., ROLE OF ATTITUDES, DIETARY RESTRAINT, AND FAT AVOIDANCE STRATEGIES INREPORTED CONSUMPTION OF SELECTED FAT-FREE FOODS, Food quality and preference, 8(2), 1997, pp. 119-123
The roles of attitudes, dietary restraint, and fat avoidance strategie
s in past (reported) and future (forecast) consumption of fat-free foo
ds (represented by pound cake, saltine crackers, and processed America
n cheese) were studied among 116 adult American subjects using correla
tional and multiple regression approaches. The predictive power was hi
ghest when the Predictors were specific to the action, i.e. directly r
elated to the consumption of fat or fat-free products, but also the co
gnitive dimension of restrained eating was related to the consumption
of fat-free foods. Both the past and the future consumption were best
predicted by two composite scales, one related to the pleasantness of
eating fat-free foods and the other on the acquired tendency to substi
tute low-fat products for high-fat alternatives. (C) 1997 Elsevier Sci
ence Ltd.