ETHICAL MARKETING DECISIONS - THE HIGHER ROAD - LACZNIAK,GR, MURPHY,PE

Authors
ROBIN DP
Citation
Dp. Robin, ETHICAL MARKETING DECISIONS - THE HIGHER ROAD - LACZNIAK,GR, MURPHY,PE, Journal of public policy & marketing, 12(1), 1993, pp. 136-137
Citations number
1
Categorie Soggetti
Business
Journal title
Journal of public policy & marketing → ACNP
ISSN journal
07439156
Volume
12
Issue
1
Year of publication
1993
Pages
136 - 137
Database
ISI
SICI code
0743-9156(1993)12:1<136:EMD-TH>2.0.ZU;2-3