This paper attempts to make sense of the apparent paradox of the succe
ssful representation of management as a technical practice coexisting
with a lack of success in management sustaining a project of professio
nalization. The success of the former has, for many occupations, been
the key to the latter, especially when allied with university licensin
g. The main issues and debates relating to management as a technical p
ractice, management as a profession, and the role of the management ac
ademy are outlined. This leads to an alternative interpretation of the
ir relation, in which the representation of management as a technical
practice is envisaged not as a Failed professionalization of managemen
t but rather as a successful responsibilization of managers.