A significant feature of the UK economy over the past decade has been
the growth in the financial services sector. Little has been written o
n the nature and content of accounting information systems in the fina
ncial services sector. To remedy this deficiency a postal survey and i
nterviews were undertaken to provide information on the nature and sco
pe of management accounting information systems within UK building soc
ieties. This paper reports on the survey and interview findings relati
ng to the role of branch and product profitability analysis for making
strategic decisions, the evaluation of branch managerial performance,
transfer pricing, budgeting and the monitoring of competitor performa
nce.