Standard economic theories of the firm land other organizations) stres
s profit maximization as the foundation for derivation of predictable
behavior. Yet statistical and case-study evidence continues to accumul
ate that real firms do not act as required by the neoclassical framewo
rk. Instead of being represented by ever more elaborate maximization m
odels, the firm can be modeled simply as a network of information-proc
essing agents. The actions of the firm are then a function only of the
network structure and the information-processing capabilities of the
agents. This approach can be used to explain a number of features of o
rganizational behavior, including the process of technological diffusi
on. It also suggests that derivation of the optimal organizational str
ucture may be computationally complex, with a number of implications f
or economic theory and policy development. (C) 1998 Elsevier Science B
.V. All rights reserved.