A Color-Caused Optical Illusion on a Statistical Graph

Citation
S. Cleveland, William et S. Cleveland, William, A Color-Caused Optical Illusion on a Statistical Graph, American statistician , 37(2), 1983, pp. 101-105
Journal title
ISSN journal
00031305
Volume
37
Issue
2
Year of publication
1983
Pages
101 - 105
Database
ACNP
SICI code
Abstract
Despite the great increase in the use of color in statistical graphics, we know very little about how color affects people's perception of the quantitative information on graphical displays.Perceptual psychologists have already demonstrated that color can cause optical illusions of various kinds.We ran a simple experiment to see if this can happen with a statistical map and found that an illusion did occur.